Visual design and storytelling expert for tech startups

I help your brand grow online by telling the visual story that makes your users want to become customers.

I'm Paul Parson, designer and digital creative director, and I solve problems with design-thinking and well-crafted design systems.

More about me

I'm pretty good at these things if I do say so myself.
Let me help on your next design project.

Visual Design
My tools of choice are Sketch and Invision for bringing high fidelity prototypes to life.
UX Design
I start with sticky notes and my sketchbook. Once I have a concept, I use Keynote to flesh out the user journey.
Being a designer today means knowing how the technology your building for works. I have just the right amount of front end dev chops to be dangerous.
Design Thinking
I start by getting to know the customer and asking the question “how might we…”  to frame pain points as design problems.
Design Leadership
Getting a seat at the table means knowing how to speak the language of executives and find positive outcomes for both customers and the business.
Product Management
Taking control of a backlog and managing priorities in order to find product market fit is like second nature to me.
Don't take my word for it

Recent projects that I've help bring to life

I've worked with 
small startups and huge tech companies.

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Paul Parson is one of the most creative souls I've met. He has a significant capacity to listen deep to what is unique with an organization.
Wes Roberts
CEO, Leadership Design Group
Wes Roberts of Leadership Design Group
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This looks absolutely perfect – Paul totally knocked this one completely out of the park.  Thank you so much for all the hard work that you’ve done!
Paul Valle
Project Manager, NASA
Wes Roberts of Leadership Design Group
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I have never met someone with a mix of design skill, strategic thinking, leadership, and innovation to match Paul's.
Jeffrey Kranz
Founder, Overthink Group
Jeffrey Kranz of Overthink Group
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Brian Erickson of King Grizzly
Paul is a brilliant design and critical thinker. He can reduce problems to their core, ask the questions no one else will, and provide huge value from conceptualization to final delivery.
Brian Erickson
Founder, King Grizzly
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Brian Erickson of King Grizzly
Paul was our hero! He was quick to respond and worked hard to understand what we were looking for. Working with him not only delivered a great product, but the process was smooth and enjoyable as well.
Matt Carlson
Young Adults & Creative Team, Seacoast Community Church

Get better design today!

I influence users toward your desired business outcomes and communicate a product vision that spans the full customer lifecycle.
Let's Chat!